Contributor Profile

Renata Ashcar

Job TitleMarketing Consultant, Specialist in Perfume

Company NameRenata Ashcar


Renata ASHCAR, Perfume Authority (Brazil) with several books published, among them Brasilessencia: The culture of perfume and the Perfume Guides (2017 on its 5th edition) acclaimed by the public. Market consultant, she is responsible for several successful cases in Brazil in product development and also developed several cultural and educative projects among them the Curatorship of the Perfume Museum, Aromatique Exhibition at Iguatemi Shopping and the Course of Olfactive Evaluation for blind people.

Conference Sessions

  • Brazilian fragrance ingredients into modern cosmetics and fragrances

    Wednesday15:30 - 16:3020 Sep 2017

    Marketing Trends Theatre

    The Brazilian flora offers an incomparable diversity. The sourcing of new ingredients can offer new scents and new experiences for fragrances and cosmetics. In ...

    • Language: English

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