Innovation Zone

  • Be inspired by our Innovation Zone

    One of the most popular features at the show, the Innovation Zone showcases brand new, innovative personal care products.

    The Innovation Zone highlights raw materials, products, each launched either at the show or within the 8 months prior. You will also have the opportunity to try the products with formulation displays, so you can gain inspiration for your next product launch or update..

    As well as products on display, Mintel will be holding live demonstrations, so you can see the latest products available for the hottest marketing trends.

    Download the innovation zone Guide 2018

  • Latest Product Launches

    Here you will discover the latest ingredients, raw materials and services, all of which will be launched at the show or within the six months preceding, giving you the insight you need to get ahead of the competition.

    Formulation displays

    Testing a product and its effectiveness is very advantageous, especially when there are a multitude of new ingredients on display. A select number of exhibitors invite you to test out their formulations and see how they were made.

    Live Demonstrations

    These demonstrations are delivered by the Mintel Beauty & Personal Care team and Exhibitors, who demonstrate innovative finished products with unique qualities, which you can touch and test in their daily demonstrations.

  • Live Demonstrations that took place in 2018

    More information on each Live Demonstration that took place at in-cosmetics Latin America 2018 is available on the programme.

    View the programme

    What else is happening?

    As well as our Innovation Zone demonstrations there are many other features of in-cosmetics Latin America to discover.

    More show features

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